
Publications
Explore our methods, tools, and experiences through books and articles.

Do you want to perform better – in a way that actually works?
We all have autopilots. We unconsciously follow habits, patterns of thought, and routines. Some are beneficial, while others might set you back. This book introduces 11 easy and practical concepts for strengthening the ones that work and adjusting the ones that prevent you from functioning at your peak.
This book contains lessons from our work with elite environments in sports, defence, and business. We use examples from the Norwegian Oil Fund and Bodø/Glimt to demonstrate what it takes to excel over time, whether you're a leader, athlete, or simply want to improve your skills. There are no fast cures, only concrete efforts that deliver long-term benefits!

So, the big question is whether the book lived up to expectations, and the answer is a big YES! The book is a gift to anyone who needs a little push in a more positive direction and needs to hear that you must take responsibility for your own life.
– Solgunn Solli, Altaposten
The book 'Kampklar'
In 2022, Bjørn published the book 'Kampklar'. The book explores mental training and its impact on improving performance under pressure. Bjørn shares insights from his experience as a fighter pilot and mental coach, including his work with Bodø/Glimt, where he introduced mindfulness to reduce stress and enhance performance. Through practical tools and inspiring stories, the book demonstrates how to stay calm, make sound decisions, and drive lasting change.